Corrupt corn industry tries to hide, rebrand HFCS as 'corn sugar'

Los Angeles • The Food and Drug Administration has cautioned the corn industry over its ongoing use of the term "corn sugar" to describe high fructose corn syrup, asking them to stop using the proposed new name before it has received regulatory approval, The Associated Press has learned.

The Corn Refiners Association wants to use "corn sugar" as an alternative name for the widely used liquid sweetener currently labeled as high fructose corn syrup on most sodas and packaged foods. They're attempting an image makeover after some scientists linked the product to obesity, diabetes and other health problems; some food companies now tout products that don't contain the ingredient.

Though it could take another year before the FDA rules on the request made last September to change the name, the Corn Refiners Association has for months been using "corn sugar" on television commercials and at least two websites: cornsugar.com and sweetsurprise.com.

A series of high-profile television, online and print advertisements tell consumers that "sugar is sugar" and that corn sugar is natural and safe, provided it's consumed in moderation.




Click here to continue reading this story at AP/Salt Lake Tribune »
Learn more:

http://www.naturalnews.com/news_000656_ ... z1Y7gNBGSw


More here: I couldn't get the image to come over

(Displayed is a nutrition label on a can of soda with the ingredient high fructose corn syrup Thursday, Sept. 15, 2011, in Philadelphia. A recent attempt by the corn industry to change the name of a widely used but increasingly controversial sweetener was misleading and could have robbed consumers of important information, a top official at the Food and Drug Administration said in documents obtained by The Associated Press) . (AP Photo/Matt Rourke)
Officials slam corn syrup rebranding

By THOMAS WATKINS

The Associated Press
First published Sep 15 2011 06:44PM
Updated Sep 15, 2011 06:44PM

Los Angeles • The Food and Drug Administration has cautioned the corn industry over its ongoing use of the term “corn sugarâ€