Thread: Obama campaign rolls out Square mobile fundraising platform

Obama campaign rolls out Square mobile fundraising platform

By BYRON TAU |
1/30/12 12:27 PM EST

(Image courtesy of Square, Inc.)

The Obama reelection campaign is providing headquarters staff, field organizers and volunteers the ability to take campaign donations with their mobile phones.

Campaign personnel are being issued Square mobile credit card readers, allowing them to process donations with their iPhone or Android phones, a campaign official tells POLITICO. The rollout will happen nationwide, and involve staff at all levels.

The technology is a boon for canvassers and other field staff — potentially saving the campaign hundreds of hours of time processing donations, and giving field staff enormous flexibility. Moreover, it's another good example of the power of mobile technology to streamline and automate otherwise mundane — but nevertheless important — campaign tasks.

Square has been used by a handful of local political campaigns, but the Obama campaign's adoption is the first national political adoption of the technology.

Obama campaign rolls out Square mobile fundraising platform - POLITICO.com

Square has been used by a handful of local political campaigns, but the Obama campaign's adoption is the first national political adoption of the technology

You mean this square this one sure fits for them