Thread: ICE using Twitter and YouTube to increase public outreach

I.C.E. News Release

January 14, 2010

ICE using Twitter and YouTube to increase public outreach

WASHINGTON, D.C. -U.S. Immigration and Customs Enforcement (ICE) is using Twitter and YouTube to engage and educate the public about the agency's enforcement efforts and its mission to keep the homeland safe.

With Twitter ( www.twitter.com/wwwICEgov ) the public is able to follow breaking news from ICE and access useful information from the agency.

ICE's YouTube channel ( www.youtube.com/wwwICEgov ) offers viewers a glimpse into ICE with videos highlighting the agency's national security role, special capabilities, enforcement operations, public awareness campaigns and ceremonies.

"Using these social media tools allows ICE to reach a broader audience and share news about our efforts to keep our communities safe," said ICE Assistant Secretary John Morton. "As more citizens shift to these sites as a source of news and information, we are adapting to reach this audience."

ICE is committed to using all avenues of information dissemination to increase transparency and understanding of our role as a federal law enforcement agency. These applications are another way for those interested to stay appraised of ICE's efforts and achievements in targeting sexual predators, violent gang members, human traffickers and smugglers, criminal aliens, and other important initiatives and investigations.

-- ICE --

U.S. Immigration and Customs Enforcement (ICE) is the largest investigative arm of the Department of Homeland Security.

ICE comprises four integrated divisions that form a 21st century law enforcement agency with broad responsibilities for a number of key homeland security priorities. For more information, visit www.ICE.gov . To report suspicious activity, call 1-866-347-2423.

Last Modified: Thursday, January 14, 2010
U.S. Department of Homeland Security

http://www.ice.gov/pi/nr/1001/100114washingtondc.htm

How about doing your job instead of blowing your own horn? Wouldn't that be a better way of improving the public's perception?